About Knak

Knak is an email and landing page creation solution designed to help businesses optimize marketing campaigns through real-time collaboration across teams. Users can manage multiple product lines and brands including images, colors, fonts and other pre-approved details. Key features of Knak include a drag-and-drop interface, image library, annotated feedback and permissions management. Administrators can set up guidelines for emails and landing pages to ensure consistency across the organization. Knak facilitates integration with various third-party systems such as Salesforce Marketing Cloud, Braze, Eloqua, Acoustic and more.
Knak Software - Knak email center

Knak pricing

Knak does not have a free version but does offer a free trial. Knak paid version starts at USD 10,000.00/year.

Starting Price:
USD 10,000.00/year
Free Version:
No
Free trial:
Yes

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Knak Reviews

Feature rating

Value for Money
4.8
Functionality
4.6
Ease of Use
4.9
Customer Support
4.9
5 reviews of 17 View all reviews
Sunita
Sunita
  • Industry: Retail
  • Company size: 10,000+ Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
5

5
Reviewed on 09/07/2024

Knak makes marketing email drafting a breeze

My overall experience with Knak is positive.

Pros

Ease of usage. Easy to copy templates and pre-defined header footer makes email drafting a breeze.

Cons

Difficult to copy paste modules from one template to next.

Verified Reviewer
  • Industry: Education Management
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
4

4
Reviewed on 09/11/2022

Knak for Higher Education

Overall, the software works as intended.

Pros

Ease of use for business users with limited coding (HTML) abilities.

Cons

There are improvements being made readily. No complaints in its usage as of yet.

Robert
  • Industry: Internet
  • Company size: 201–500 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
0

4
Reviewed on 06/05/2020

Knak Review From Dice

We are solving the better use of time when an email template for a client needs to be used more than once. Easy to clone.

Pros

I think the product is very user friendly when it comes to either building an email from the blank canvas, or a template already made, I usually have no issue.

Cons

I think the organization of the email center and especially the image library could be a little better. Kind of all over the place.

Ajay
Ajay
  • Industry: Medical Devices
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 02/05/2020

A real no-brainer

We were using Marketo’s email builder with a custom template to build out our emails. While some of us could build out emails in Marketo, not all of our employees globally have the HTML/CSS expertise to effectively build using Marketo's native email buidler. Our Marketo email modules just were not flexible enough – especially when it came to resizing columns or easily supporting mobile-first, responsive emails. In addition, we always needed to go into the HTML code to troubleshoot the formatting or adjusting the CSS because content just wouldn’t render the same way in different email clients as it did within Marketo.

In addition, with agencies building our emails, we found that they typically did not know how to code emails for Marketo. More often than not, the agencies would provide HTML code that did not render properly and one of the email builders or our IT team would have to troubleshoot the agency code or rebuild the email in Marketo using our template. This workflow was costly and creating bottlenecks that were delaying the distribution of our emails.

On-boarding with Knak was excellent. Our customer success manager has been working with us from day 1. We did have an initial bump in the road with the implementation of Knak based on our brand standards; however, their team was very helpful with setting up all the other modules and giving us early access to the new editor which resolved all issues. We have rolled Knak out globally over the past 3 months.

Pros

Knak is an intuitive, easy-to-use HTML email builder without the need to know HTML or CSS. The email building platform has been developed specifically to solve the challenge of building branded emails that can be deployed through a variety of email distribution platforms by those who want to focus on the content of the email and not the coding. We love how quickly we can build our emails using Knak and...that the emails display properly on desktop and mobile clients.

Cons

I really don't have a con for Knak but...if pressed, the only one I can think of is one navigation-related issue that could be more refined. Such as when you go back to the list of emails in the "Email Center" the platform does not remember your filters. Not a big deal as they have a lightning fast search and you can also click a button to just see the emails you built. Plus, their dev team already has this in the works.

Haley
Haley
  • Industry: Education Management
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
5

5
Reviewed on 04/05/2020

Knak is your shortcut to beautiful design and marketing ops efficiency

Pros

- WAY better than Marketo templates. You have so much more control over design, and you can bet that the render properly in the inbox.
- Easy tool for teams to collaborate within. Our team of designers, project managers, and marketing ops folks all use Knak.
- Seamless sync into Marketo.
- Takes very little time to make a well designed template (read: less than five minutes)

Cons

- We do some pretty advanced personalization, and due to Marketo limitations, that has to be done on the marketo side. For that reason, creating content that is customized is a two part process that has to be done in both Knak and Marketo, which isn't as efficient as we'd like.

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