About Tailwind

Tailwind is a social media scheduling and analytics solution that helps businesses create, schedule and publish Pinterest and Instagram posts. It enables marketing teams to interact with social media influencers, view hashtag suggestions and conduct website analytics via a unified platform. Features of Tailwind include custom branding, analytics, automated workflows, campaign tracking and more. The application allows employees to monitor visitor’s behavior and tag relevant users and locations to optimize social media posts. Tailwind supports integration with Google Analytics, which enables users to analyze the website traffic and track return on investments (ROIs). Pricing is available on a monthly and annual subscription and support is extended via phone, email, FAQs and other online measures.
Tailwind Software - Tailwind post inspector
Tailwind Software - Tailwind posts
Tailwind Software - Tailwind posts editing
Tailwind Software - Tailwind set up post schedules
Tailwind video
Tailwind Software - Tailwind post inspector - thumbnail
Tailwind Software - Tailwind posts - thumbnail
Tailwind Software - Tailwind posts editing - thumbnail
Tailwind Software - Tailwind set up post schedules - thumbnail

Tailwind pricing

Tailwind has a free version and offers a free trial. Tailwind paid version starts at USD 19.99/month.

Starting Price:
USD 19.99/month
Free Version:
Yes
Free trial:
Yes

Alternatives to Tailwind

Tailwind Reviews

Feature rating

Value for Money
4.3
Functionality
4.2
Ease of Use
4.2
Customer Support
4.4
5 reviews of 11 View all reviews
Bernadette
Bernadette
  • Industry: Internet
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
4
Customer Support
0

5
Reviewed on 20/01/2022

Perfect Pinterest Partner

I continue to love Tailwind's continuous improvement. There's nothing else like it and you can simply put it on autopilot so you can constantly have Pinterest content without spending so much time on it.

Pros

I really like the Communities feature of Tailwind because it is easy to find likeminded Pinterest users who you can share your pins with and since each community represents a wide array of resources you can re-pin and save on your own account, you run out of high quality pins you can share with your followers.

Cons

When I first used it, it has a bit of a learning curve because it was an unusual tool for me to use but when they made the features more user-friendly, it is easier now to find your way around.

Lynda
  • Industry: Publishing
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 28/03/2024

Great scheduler for Instagram and Pinterest

Overall very good. When I had a double account for Instagram and Pinterest, it was really easy to Pin multiple things on a daily basis. Very small number of failed posts (like three in a few years). I recommend it to people all the time.

Pros

Ease of creation and scheduling. Very customizable. Helpful emails from Tailwind that suggest ideas for future posts, styles, and more. It auto-posts so I can set it up when it's convenient for me and know it will go live at the right time. Unlimited monthly posts. The cost is reasonable per year (under $150), which is perfect for a small business owner like me.

Cons

I haven't really found any downside so far. I don't like AI-generated content, so I haven't used their ghostwriter feature (ten credits per month). They have a smart.bio feature that operates somewhat like linktree, and I used it for a while but like linktree better for what I use it for.

Verified Reviewer
  • Industry: Alternative Dispute Resolution
  • Company size: 2–10 Employees
  • Used Monthly for Free Trial
  • Review Source
Value for Money
0
Functionality
3
Ease of Use
3
Customer Support
0

3
Reviewed on 18/07/2022

I want to love it, but found more robust app

Pros

Drag and drop arrangement of posts, calendar and their Communty

Cons

It’s not as intuitive as other programs we’ve used.

Alternatives Considered

HubSpot Marketing Hub, SmarterQueue, SocialBee and Canva
Verified Reviewer
  • Industry: Outsourcing/Offshoring
  • Company size: 11–50 Employees
  • Used Weekly for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 19/01/2023

Makes social media management so much easier

Overall it has made it much easier to stay on top of my social media accounts for my small business

Pros

It's so easy to use tailwind and post across pinterest and facebook. I love how I can quickly design and schedule my posts

Cons

You can only schedule 20 posts per month with free version

Alternatives Considered

Hootsuite

Reasons for Switching to Tailwind

Ability to design posts and integrate with pinterest
Bodounrin Joël
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
0
Functionality
4
Ease of Use
4
Customer Support
4

5
Reviewed on 06/10/2023

Wais-Benin

This software is not bad for me it's good just the difficulties I encounter at the level of the curve that sometimes discourages me but with a little learning time I will end up doing it.

Pros

This software allows me to do development faster and save time when I use predefined css classes for the style...

Cons

It's at the level of the curve, I have difficulty getting there

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