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description: Review of Hootsuite Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Hootsuite | Reviews, Pricing & Demos - SoftwareAdvice AU
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# Hootsuite

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> Hootsuite is a social media management tool that brings scheduling, content creation, analytics, and social listening into one dashboard. The platform is designed to help businesses and organizations of all sizes manage their social media presence more efficiently. Hootsuite caters to a wide range of industries such as small businesses, financial services, government, healthcare, education, real estate, professional services, legal, agencies, and nonprofits.&#10;&#10;The key features of Hootsuite include the ability to schedule social media posts across multiple platforms, create content quickly with an AI caption writer and hashtag generator, and track social media performance with detailed analytics and reporting. The platform also offers a unified inbox for responding to messages and comments, as well as social listening capabilities to monitor brand mentions, keywords, and trending topics. Hootsuite integrates with over 100 other tools, allowing users to manage their social media efforts in one centralized dashboard.
> 
> Verdict: Rated **4.4/5** by 3795 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 3795 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Hootsuite Media
- **Location**: Vancouver, Canada
- **Founded**: 2008

## Commercial Context

- **Starting Price**: USD 399.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Standard: $199 per user/month - 10 social accounts&#10;Team: $300 per user/month - unlimited social accounts&#10;Enterprise: Request a Demo - unlimited users, fully customized
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English, French, German, Italian, Portuguese, Spanish
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- @mentions
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Activity/News Feed
- Advertising Management
- Alerts/Escalation
- Alerts/Notifications
- Approval Process Control
- Assignment Management
- Audience Targeting
- Automated Publishing
- Automated Scheduling
- Behavior Tracking
- Benchmarking
- Blogs
- Brand Tracking
- Calendar Management

## Integrations (117 total)

- 123FormBuilder
- Adobe Analytics
- Adobe Commerce
- Adobe Creative Cloud
- Adobe Experience Manager
- Airtable
- Aprimo Digital Asset Management
- Asana
- Audiense
- Basecamp
- Blogger
- Box
- BrandFort
- BrandMaxima
- Brandfolder

... and 102 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Collaboration Software](https://www.softwareadvice.com.au/directory/4138/collaboration/software)

## Related Categories

- [Collaboration Software](https://www.softwareadvice.com.au/directory/4138/collaboration/software)
- [Social Media Monitoring Software](https://www.softwareadvice.com.au/directory/4221/social-media-monitoring/software)
- [Social Selling Software](https://www.softwareadvice.com.au/directory/4400/social-selling/software)
- [Marketing Software](https://www.softwareadvice.com.au/directory/4630/marketing/software)
- [Customer Engagement Software](https://www.softwareadvice.com.au/directory/508/customer-engagement/software)

## Alternatives

1. [Publer](https://www.softwareadvice.com.au/software/70129/publer) — 4.8/5 (900 reviews)
2. [Instagram](https://www.softwareadvice.com.au/software/115029/instagram) — 4.7/5 (5144 reviews)
3. [Zoho Social](https://www.softwareadvice.com.au/software/392457/zoho-social) — 4.7/5 (3388 reviews)
4. [Buffer](https://www.softwareadvice.com.au/software/53505/buffer) — 4.5/5 (1491 reviews)
5. [Sprout Social](https://www.softwareadvice.com.au/software/423495/sprout-social) — 4.4/5 (606 reviews)

## Reviews

### "Great app for social media" — 5.0/5

> **Jesus** | *23 March 2026* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: I continue using this for social management and publish any company advertisement, it is a great way to reach all the target customers
> 
> **Cons**: no cons, it is great that you have access to AI tools since the standard license, which helps a lot on manage ideas
> 
> it has been great to use it, the experience, the innovation, the number of tools they provide us as users is great

-----

### "2nd best social media management platform" — 4.0/5

> **Diana** | *3 February 2025* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: I think they're the second best social media management platform on the market outside of Buffer. You really just need a platform for scheduling, managing across multiple social accounts, and response management. They do great in all these factors.
> 
> **Cons**: They don't really offer any useful social listening capabilities. That being said using HootSuite + another tool like BuzzSumo will give you a way better results than just choosing an all-in-one like SproutSocial.
> 
> Pretty solid platform with good support. There's a reason they've been around for more than a decade.

-----

### "Social Media Dashboard made easy" — 4.0/5

> **George** | *26 December 2025* | Broadcast Media | Recommendation rating: 8.0/10
> 
> **Pros**: Great for specific social media management tasks. Can be a real problem solver for social media teams looking for easy to use dashboards.
> 
> **Cons**: Offer 30-day trial, plans can be expensive for full package offering. Would love to have a more tailor made offering for smaller agencies

-----

### "Good for Larger Teams" — 4.0/5

> **Chelsea** | *10 January 2026* | Health, Wellness & Fitness | Recommendation rating: 6.0/10
> 
> **Pros**: Hootsuite centralises social scheduling and analytics across platforms. It saves time, supports team workflows, and simplifies planning posts in one dashboard.
> 
> **Cons**: Costs can be high for smaller teams. The interface feels cluttered at times and advanced analytics require higher tier plans.
> 
> Hootsuite is a powerful social media management tool that boosts efficiency and scheduling but may feel complex and pricey for smaller users.

-----

### "Solid, dependable social media management tool" — 5.0/5

> **Steven** | *23 October 2024* | Consumer Goods | Recommendation rating: 8.0/10
> 
> **Pros**: I like that it allows our team to manage all our social media accounts in one place and saves us time
> 
> **Cons**: I think it does take a bit of time to get familiar with the tool, though guides and tutorials are available
> 
> Overall I think Hootsuite is a great tool and a must for teams handling multiple social media channels

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/137620/hootsuite)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/137620/hootsuite> |
| en | <https://www.softwareadvice.com/collaboration/hootsuite-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/137620/hootsuite> |
| en-GB | <https://www.softwareadvice.co.uk/software/137620/hootsuite> |
| en-IE | <https://www.softwareadvice.ie/software/137620/hootsuite> |
| en-NZ | <https://www.softwareadvice.co.nz/software/137620/hootsuite> |
| fr | <https://www.softwareadvice.fr/software/137620/hootsuite> |

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