About Privy

Privy is a cloud-based email marketing platform, which helps small eCommerce businesses create campaigns, promote products and capture new leads. Features include A/B testing, product recommendations, test messaging, coupon reminders and follow-up emails. Marketers can create custom campaigns using the drag-and-drop capabilities of the platform, build mailing lists and engage the first-time visitors at the website through popups, signup games, landing pages or embedded forms. It helps businesses handle cart abandonment rates by delivering targeted messages or offers to shoppers with an intent to leave the site before making any purchase. Additionally, marketing teams can create segmented customer list based on orders, country, cart value, reward points to run newsletter campaigns. Privy offers integration with various third-party applications including Shopify, Weebly, WooCommerce, MailChimp, Iterable, Attentive, Flashchat, Google Analytics, Slack, ZenCart and more. It is available on monthly subscriptions and support is provided via email, documentation and online measures.
Privy Software - Privy campaign creation
Privy Software - Privy targeted campaign
Privy Software - Privy contact management
Privy Software - Privy cart abandonment messages
Privy Software - Privy A/B testing
Privy Software - Privy campaign creation - thumbnail
Privy Software - Privy targeted campaign - thumbnail
Privy Software - Privy contact management - thumbnail
Privy Software - Privy cart abandonment messages - thumbnail
Privy Software - Privy A/B testing - thumbnail

Privy pricing

Privy has a free version and offers a free trial. Privy paid version starts at USD 15.00/month.

Starting Price:
USD 15.00/month
Free Version:
Yes
Free trial:
Yes

Alternatives to Privy

Privy Reviews

Feature rating

Value for Money
4.0
Functionality
4.4
Ease of Use
4.5
Customer Support
4.3
5 reviews of 50 View all reviews
Danielle
Danielle
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
3
Ease of Use
5
Customer Support
4

5
Reviewed on 19/04/2018

We use privy to collect email addresses online.

Pros

I like the integration with Shopify and MailChimp. This makes address collection pretty easy. There is more functionality that we haven't utilized.

Cons

I had a bad experience recently when I tried to find out the URL that my sign-ups were coming from.

Response from Privy

Hey Danielle - thanks for the review!

I'm sorry to hear about the bad experience you had trying to find out what URLs your signups were coming from.

I'll shoot you a separate email to help you with that.

Josh from Privy

Replied 20/04/2018
  • Industry: Retail
  • Company size: Self Employed
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
5
Customer Support
4

4
Reviewed on 15/11/2024

Privy Made SMS Easy

Easy to use and very efficient for my SMS needs.

Pros

Privy seamlessly connects with my Shopify store.

Cons

I wish I could get more dedicated help prior to reaching 9k contacts.

Kyle
  • Industry: Apparel & Fashion
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source
Value for Money
2
Functionality
3
Ease of Use
3
Customer Support
2

3
Reviewed on 19/06/2024

Software was working, then had issues

It was poor since there was a glitch or misunderstanding and my actual customer list from Shopify was blocked by Privy, so I could no longer use the software.

Pros

It was better priced than Klaviyo and they had good ecommerce knowledge

Cons

I sent out a campaign to my customers, but somehow got marked as spam and Privy wouldn't let me send emails to that list, which was my customers, so I cancelled

Alternatives Considered

Klaviyo

Reasons for Choosing Privy

I needed better software for ecommerce and something that integrated with Shopify

Switched From

Mailchimp

Reasons for Switching to Privy

It was more affordable than Klaviyo and had all the features I needed
Azeem
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
4

5
Reviewed on 15/05/2022

Great Digital Customer Experience Enhancer!

Overall experience with Privy has been phenomenal, in fact, we continue to use it for Shopify stores due to it's deep and seamless integration allowing for relevant targeting.

Pros

The best part about Privy is that it allows you to tap into high intent customers over multiple touch-points through a single platform and app.
Something underrated about Privy is their learning repository which is amazing.
Lastly, it's super easy to use. We used it on Shopify it was an absolute breeze.

Cons

While customer support was largely decent, we did have a couple of instances where there was a huge scope for improvement.
Secondly, setting up emails with images can, at times, become cumbersome.

Alternatives Considered

Mailchimp

Reasons for Switching to Privy

Trusted the reviews on Shopify to take the final decision. Due to the largely favourable reviews, we took the decision.
Varun
Varun
  • Industry: Performing Arts
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Functionality
4
Ease of Use
4
Customer Support
3

4
Reviewed on 04/11/2020

Beautiful popups that comes with a price tag

It was a pleasant experience till they removed certain features from our existing plan and placed them in the higher plan. Also, their pricing and plans change too often which is a bit worrisome and uncomfortable.

Pros

The templates are beautiful, easy to edit and setup and publish on website. Exit intent works fabulously well on desktop and mobile. Only a few providers have this feature available.

Cons

It's far more expensive as compared to other providers, offering the same set of features in a higher plan which makes it pricey and unaffordable once you attain a certain level of scale in terms of visitors and page views.

Alternatives Considered

Poptin and OptinMonster

Reasons for Choosing Privy

More features, better pricing, great product and exceptional customer support.

Reasons for Switching to Privy

Affordability, beautiful templates, plethora of features, its reviews and ratings on various platforms.

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