User Reviews Overview
About ERA-IGNITE
ERA-IGNITE is a dealership management system (DMS) that helps automotive dealers handle parts’ maintenance, inventory tracking, accounting and sales operations. The application enables employees to capture and securely store...
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- Industry: Computer & Network Security
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Era-Ignite... Management software by Reynolds and Reynolds. They have out did there selfs
Reynolds and Reynolds has opened up the next generation of management software for business small or large.
Pros
This incredible software is user friendly for any level employee. It practically walks you through the process of any departments record saving so much time rather than through different screens it's all built in.
Cons
There is nothing I can say that I didn't absolutely love about Era- Ignite.
This software is exceptional and so far advanced.
Response from Reynolds and Reynolds
Tammy, thanks for your review of ERA-IGNITE. We're glad that the user-friendly and intuitive design is making business a little easier for you.
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Makes Service Customer follow up Easy.
Pros
This product is amazing for the service department. The Service advisors are able to put notes on their ROs so that follow up is easier.
Cons
The only thing I can think of that would be a con is that there is a lot to learn. There are training classes available but the amount of information can be overwhelming in one day.
Response from Reynolds and Reynolds
Holly, thank you for reviewing and recommending ERA-IGNITE! There certainly is a lot to learn. If you ever need additional training or just have questions, please contact us by emailing [email protected] or calling 937-485-1700!
- Industry: Computer Software
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Bang your head against the keyboard learning, but everything will be accurate
We had switched from ADP to Reynolds, this was not a choice. Our dealership was purchased by a larger corporation and they were contracted with Reynolds already. This took everyone by surprise and we went from ADP which was easy to use, to this cluster made by Reynolds
Pros
They did have a very nice looking final invoice that the customer would recieve and their support team was great to work with.
Cons
This is not a product that is simple to learn, it is not intuitive and there are not any helpful articles built into the tool itself. There are so many different codes that you have to remember and different steps involved to even get an invoice ready to print
Response from Reynolds and Reynolds
Jace, thank you for your review of ERA-IGNITE. We’re sorry to hear that the transition to Reynolds didn’t go smoothly for you. For learning on the fly in the software, you can access Smart Center at any time by clicking the Help button within ERA-IGNITE or pressing F1 on your keyboard. Smart Center has articles, videos, and training classes you can access at any time. Our Software Education department also offers ongoing training and can provide tips and tricks to make things like printing an invoice easier. If you’re still having issues, please contact us so we can point you in the right direction for assistance!
Top ERA-IGNITE Alternatives
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
EASY ONCE YOU PLAY AROUND WITH IT A WHILE
GOOD, COULD BE A LITTLE MORE STREAMLINED TO GET TO CERTAIN PLACES BUT NOT BAD
Pros
ONCE YOU FIGURE OUT WHERE EVERYTHING IS, IT BECOMES SECOND NATURE TO DO THINGS IN THE PROGRAM
Cons
THERE ARE A LOT OF TEDIOUS STEPS TO DO ANYTHING
Response from Reynolds and Reynolds
Rebecca, thanks for reviewing and recommending ERA-IGNITE! We're always looking for opportunities to improve and we appreciate your feedback.
- Used Daily for 2+ years
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Review Source
Have been using Reynolds & Reynolds for over 30 years and ignite is a step foward.
Use everyday in the automotive business
Pros
Ignite is moving in the right direction toward a windows based system. It is very detailed and has the ability to save time and increase efficiency.
Cons
More Free Training videos would be helpful. Reynolds want to charge for most all of the in depth training.
- Industry: Automotive
- Company size: 501–1,000 Employees
- Used Daily for 2+ years
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Review Source
Not well thought out
Pros
The Windows UI is nice improvement over the old blue screen of ERALink/Access. Navigation can be a bit troublesome sometimes but the help function usually can guide you to where you need to be.
I've been told by some of my users they like it and it has streamlined their daily work. But I've also heard from an equal amount of users who's daily routine has been negatively impacted by the change. Mainly by adding more clicks/steps to their processes.
Cons
The fact that we are being forced to change to this product, when they still have so many bugs to work out of it is very frustrating. Reynolds continues to make changes on how things like reports print, but never seem to give any thought to how that will impact users. They would greatly benefit from having their programmer leads visit a cross section of dealers to see the daily usage of the product to better understand how to improve it. As it is now, it is a bunch of programmers doing what they THINK a dealership would do, rather than what actually happens. This has driven my multi-point group to looking at their competition and could very well lead us to change providers. Even long time users/admins of ERA in our group (25+ year users) are cursing the changes without thought that Reynolds has done in Ignite.
- Industry: Automotive
- Company size: 501–1,000 Employees
- Used Daily for 2+ years
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Review Source
Good But Not Great
We've used Reynolds for many years. Spent most of it using the classic terminal screen before switching to Ignite. While we did like Reynolds DMS, it was too expensive and was time for a change.
Pros
Full of features. Excellent reporting. Customer service is usually very quick and helpful.
Cons
Expensive. You pay for alot of features that should be included for the price you are already paying. Requires alot of on site server hardware.
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 6-12 months
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Review Source
I used this tool at John Bear Chevrolet Buick GMC in New Hamburg as the BDC manager
Pros
I like how all the information you need is attached to the customer and you can view sales and service history any time.
Cons
I dislike the interface. it is extremely outdated and needs to be modernized to keep up with the quickly changing industry
- Industry: Automotive
- Company size: 201–500 Employees
- Used Daily for 6-12 months
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Review Source
love it
Pros
It's so simple and easy to use. I use ERA-IGNITE everyday at work and fine it one of the better softwares to use for service and writing purchase orders.
Cons
It just looks outdated. Rounded buttons or a new layout/theme would be great.
- Industry: Automotive
- Used for 6-12 months
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Review Source
Good product
Overall good product. Easy to use.
Pros
I like the that the product is a windows based version. That really helps with multitasking. Customer support is above average.
Cons
The cost. They seem to know they have a good product and they are going to charge you for it. I think a lot of dealers switch from them due only to cost.
- Industry: Automotive
- Company size: 11–50 Employees
- Used Daily for 1-5 months
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Review Source
Extremely complex / Not user friendly
Just give me a basic system that I can actually use to build a quote without 50 different functions. I just want to sell parts quickly and easily.
Pros
Nothing so far. Way too easy to get confused
Cons
I’m just trying to sell parts, training built in does not substitute for hands on coaching. Way too many screens, price codes, drop down menu, etc. Someone needs to be willing to take the time to train me on the system. Way to difficult to use. Even Motorbase (electric motor industry) was better than this (just not by much)
Response from Reynolds and Reynolds
Daniel, we're sorry to hear that you're having a difficult time with ERA-IGNITE. We place a heavy emphasis on training and support when installing new customers. If you're still having issues, you can find training opportunities on our website, reach out to a sales rep, or you can always call our Technical Assistance Center.
- Industry: Automotive
- Company size: 11–50 Employees
- Used Monthly for 2+ years
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Review Source
Era Ignite Good but not as good as the blue screens
the need to go back & forth between Ignite and blue screens is a pain.
Pros
I have used ignite since its release in 2012 & found it difficult at first but once they started improving it got better I still like the blue screen better.
Cons
Right now I use it mostly for doing inventory jobs and the program seems to be all over the place and hard to find all the features that were grouped under the same function on the blue screens. I also have a customer that has too many old inventories listed and it will not let us delete them which hinders us from doing current inventories.
Response from Reynolds and Reynolds
Thanks for passing this along, Paul. We're always looking for ways to improve ERA-IGNITE and we appreciate getting feedback like this. If you'd like to speak with someone about the specific issues you're having, please call us at (800) 767-0080.
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
I Love ReynoldsReynolds
Excellent
Pros
Excellent easy software to use when you're on R&R.. Era ignite (blue screen) is a little tougher but the rest of the software is very simple and enjoyable to use! It's hard to make a mistake using this software as it typically catches any mistakes made on the retail and accounting end! Thanks for that!
Cons
Wish it looked more modern, otherwise i have no complaints!
Response from Reynolds and Reynolds
Thanks for writing this review! We really appreciate the positive feedback, and we are glad to hear ERA-IGNITE helps to keep your dealership data accurate.
- Industry: Automotive
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Best Product on the market but too expensive compared to other solutions
Pros
It does everything easily - easy to understand, easy to use and learn
Cons
It is too expensive compared to other solutions. We switched to Dealer Track and saved several thousand dollars per month
Response from Reynolds and Reynolds
Chad, thank you for providing this feedback. We take pride in offering the best product on the market and we believe in the value that ERA-IGNITE can deliver for our customers. If the new solution doesn't work out, we hope you'll reach out to one of our sales representatives to discuss switching back.
- Industry: Industrial Automation
- Company size: 10,000+ Employees
- Used Daily for 2+ years
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Review Source
ERA-IGNITE is worth it once you're trained!
Pros
The features are endless once you're fully trained on ERA-IGNITE. Reporting is great and it integrates well with many other solutions, especially Reynolds & Reynolds solutions.
Cons
The learning curve from ERA to ERA-IGNITE is steep, as is any transition from a DOS system to Windows-based. It's clear that ERA-IGNITE is core software for Reynolds and Reynolds so there is no slowing down this change. The best you can do is adopt early and take training seriously so you don't get behind on your daily tasks.
Response from Reynolds and Reynolds
Kevin, we couldn't agree more about the importance of training! Like you said, ERA-IGNITE has so many great features that make life easier. With our 'Net Classes and free webinars, and our award-winning support team, we're here to help customers unlock all the benefits ERA-IGNITE has to offer. Check out all of our current training options at reyrey.com/training
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
ease of use
overall ease of use is key. just need to be good at where to go as far as steps.
Pros
ease of use, you need to be an expert to help yourself to all the functions.
Cons
too many steps to get to other functions.
Response from Reynolds and Reynolds
Steve, thank you for being a Reynolds customer and sharing your review of ERA-IGNITE. We're always looking for ways to streamline our products and make things easier for the end user. If you're interested in additional training, please email [email protected] or call 937-485-1700.
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Honest
I've been using ERA-Ignite for years, there are other products out there, but many don't integrate as well with other products.
Pros
The software does offer a lot of reporting.
Cons
This is not an easy software to use, and the provided training is clunky.
Response from Reynolds and Reynolds
Alex, thank you for sharing this feedback with us. We'd love to hear more about how our training offerings could be improved. Please contact us by emailing [email protected] or calling 937-485-1700 to see if we can help. If it's easier, feel free to leave your contact information and we can reach out to you directly.
- Industry: Automotive
- Company size: 201–500 Employees
- Used Daily for 2+ years
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Review Source
ERA-Ignite has many valuable features
The reporting side allows you to create your own reports and schedule them to run
Pros
You can set up your own preferences and shortcuts to make it easy to get to the areas you use frequently
Cons
Allowing access to certain areas within system is not easy
Response from Reynolds and Reynolds
Rick,
Thank you for reviewing ERA-IGNITE! We're happy to hear that it's easy to run the reports you need and that you're utilizing shortcuts. If you're having issues with granting the proper levels of access, please reach out to our support team at (800) 767-0080 to see if we can help. Thank you!
- Industry: Automotive
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
You can't go wrong with ERA-IGNITE!
Pros
Easy to use and support made transitioning over as painless as possible!
Cons
Report building can be tricky at first but there's tons of info online to teach you!
Response from Reynolds and Reynolds
Johnathon,
Thank you for being a Reynolds customer and reviewing ERA-IGNITE. We take pride in having the best products, support and training in the industry!
- Industry: Automotive
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
DMS that could use some updating
Pros
Era Ignite is light years above the old blue screen. Fairly easy to use.
Cons
Does not integrate with many other products
Response from Reynolds and Reynolds
Thanks for the review, Stacy! ERA-IGNITE is designed to be the foundation of a dealer's Retail Management System. We believe in offering products and solutions that are built to work together, not just intended to integrate as an afterthought. We welcome all customer feedback and appreciate your input. If you have further questions or concerns, give us a call at (800) 767-0080. Thanks again!
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
review of ERA Ignite
I have been satisfied ececpt the annual cost of living increases of 4% annually and the legnyh of the contract
Pros
It is much easier to use than Era and the Blue screen applications are
Cons
There are so many functions i do not know about . Both myself and the staff need better training
Response from Reynolds and Reynolds
William, thanks for sharing your thoughts on ERA-IGNITE. For training options for you and your team, check out our training page (reyrey.com/training) or contact our Software Education department by emailing: [email protected]. We have free webinars and paid courses designed to help you get the most out of our products. Thanks for being a Reynolds customer!
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
always busted
literally would sacrifice goats to the devil to have my old blue screen dos system back.
Pros
freezes. resizes, doesnt execute commands. have to enter everything twice.
Cons
to like something least i would have to like anything at all
Response from Reynolds and Reynolds
Bob, we're sorry to hear about the issues you're having with ERA-IGNITE. Please call our Support team at 800-767-0080 or provide your contact information here so that we can assist you.
- Industry: Automotive
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Good Product but Over priced
Pros
This product was easy to use, we used it for 16 years
Cons
The technology was out dated and it was very expensive
Response from Reynolds and Reynolds
Tami, thank you for your review. We're constantly updating ERA-IGNITE so that it can hold onto its place as the industry standard that delivers proven results.
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Nice to not see the blue screen.
Pros
I as so happy when Ignite was introduced, it was easy to work on as opposed to blue screen, had so many more features and benefits (car talk) at my fingertips.
Cons
Buying seats to use a great product, why would not want everyone on for ease and functionality of the product.
- Industry: Automotive
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Work in automotive industry and use everyday for repair orders
Pros
Because it's the only software I've ever used in this business I do not have anything to compare to, but I like that it's to use and train employees to use. It's universally used at most dealerships.
Cons
I do not like that it is not a windows based program and that it is hard to move around from screen to screen. I have heard that there is a windows version. I believe that we have an outdated version.
