---
description: Review of BL.INK Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: BL.INK | Reviews, Pricing & Demos - SoftwareAdvice AU
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# BL.INK

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> BL.INK is a URL shortener, which enables businesses to monitor, manage and measure customer engagement touchpoints. Professionals can create campaigns and add notes for team members according to requirements.&#10;&#10;Key features of BL.INK include 301 redirects, bulk import, email notifications and audit logs. The platform lets organizations utilize searchable tags to consolidate campaign metrics and configure access permissions for team members. It allows businesses to track URL clicks by country, city or region based on specific date ranges. Additionally, enterprises can route users based on time, date, language, device and geography.&#10;&#10;BL.INK integrates with various third-party systems such as Zapier, Khoros, Sprinklr, Zoho Flow and more. The product is available on monthly subscriptions and support is extended via FAQs, documentation, live chat, email and other online measures.
> 
> Verdict: Rated **4.6/5** by 17 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 17 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: BL.INK
- **Location**: Bellevue, US
- **Founded**: 2008

## Commercial Context

- **Starting Price**: USD 49.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Expert: $12&#10;SMB: $99&#10;Team; $299&#10;Business: $599 &#10;Enterprise: Contact BL.INK for pricing details
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, Mexico, United States

## Features

- API
- Broken Link Discovery
- Campaign Management
- Custom Domains
- For Marketing and Advertising
- Link Analytics
- Link Editing
- Link Management
- Link Shortening
- Multi-Channel Attribution
- QR Codes
- Rank Tracking
- Retargeting
- Tag Management
- Third-Party Integrations
- URL Shortener

## Category

- [Marketing Software](https://www.softwareadvice.com.au/directory/4630/marketing/software)

## Related Categories

- [Marketing Software](https://www.softwareadvice.com.au/directory/4630/marketing/software)
- [URL Shortener Software](https://www.softwareadvice.com.au/directory/4420/url-shortener/software)
- [Marketing Analytics Software](https://www.softwareadvice.com.au/directory/1702/analytics-tools/software)
- [Marketing Attribution Software](https://www.softwareadvice.com.au/directory/4315/marketing-attribution/software)
- [Link Management Software](https://www.softwareadvice.com.au/directory/4299/link-management-tools/software)

## Alternatives

1. [TLinky](https://www.softwareadvice.com.au/software/425862/tlinky) — 4.7/5 (167 reviews)
2. [Bitly](https://www.softwareadvice.com.au/software/219841/bitly) — 4.8/5 (1295 reviews)
3. [lc.cx](https://www.softwareadvice.com.au/software/215140/lc-cx) — 4.9/5 (29 reviews)
4. [Rebrandly](https://www.softwareadvice.com.au/software/306764/rebrandly) — 4.6/5 (58 reviews)
5. [Geniuslink](https://www.softwareadvice.com.au/software/223786/geniuslink) — 4.7/5 (24 reviews)

## Reviews

### "Bl.ink reiew" — 5.0/5

> **Kari** | *21 August 2019* | Insurance | Recommendation rating: 10.0/10
> 
> **Pros**: It's easy to use and creates a branded/authentic url for uhc
> 
> **Cons**: not intuitive with what else you can do with this program
> 
> for a daily user, it is super easy to jump in and out of

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### "Easy to use, great for branding" — 5.0/5

> **Leigh** | *27 August 2020* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to find and options for our brand name and is a much better user/brand experience than Bit.ly. Very helpful and responsive customer support, easy URL builder, love the copy feature -- greatly streamlines work. Just a nice, easy, elegant solution
> 
> **Cons**: I cannot think of any cons at this time.
> 
> There are a ton of URL shorteners. This one is the best.

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### "Bl.ink overall great\!" — 4.0/5

> **Verified Reviewer** | *20 August 2019* | Health, Wellness & Fitness | Recommendation rating: 6.0/10
> 
> **Pros**: Love the link shortening capability and how we're able to customize to our Optum brand. I love the ability to tag links so that we can easily search for campaigns and pull up analytics.
> 
> **Cons**: I wish more analytics were available through the software. Along with audience insights.
> 
> Overall, bl.ink solves our issue of creating shortened links that are customized to our brand, and simple tracking analytics for our blog.

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### "Easily create branded links that build trust in the quality & value of your content" — 5.0/5

> **Joe** | *6 September 2019* | Insurance | Recommendation rating: 10.0/10
> 
> **Pros**: Using BL.INK, we can easily create branded website links, that over time, help build trust in the quality and value of the content we share. Advanced features like dynamic links and promo badges are useful. I especially appreciate that BL.INK is very client focused, and the team eagerly listens to our business needs and offers innovative solutions.
> 
> **Cons**: Our wish list initially included full integration of BL.INK with our social media content publishing tool, and BL.INK continued to advocate for this. We're excited that a solution launched early in 2019.
> 
> Their platform is a great fit, because it enables us to work rapidly and independently but with greater consistency and quality across our multiple lines of business. BL.INK created URL builders that simplify the creation of tracking links, and the team has helped connect data exports to our reporting dashboards.

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### "Blink review" — 4.0/5

> **Jake** | *20 August 2019* | Hospital & Health Care | Recommendation rating: 7.0/10
> 
> **Pros**: I like that it's easy to go in and create tracked links that measure traffic to our website. The interface is easy to use, straightforward, and offers enough customization options for us.
> 
> **Cons**: I have to upload links one at a time. I've tried to upload spreadsheets of multiple links that I would like to be tracked but I can't get it to work properly.
> 
> I use Bl.ink on a regular basis and rarely have any problems with it. It's pretty useful but I wish there were some more options. Bulk uploads may be available but I can't get them to work. It would also be nice to be able to create pre set templates so that I don't have to select new options every time I want to create a new link.

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## Links

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| Locale | URL |
| de | <https://www.softwareadvice.de/software/223792/blink> |
| en | <https://www.softwareadvice.com/product/223792-bl-ink/> |
| en-AU | <https://www.softwareadvice.com.au/software/223792/blink> |
| en-GB | <https://www.softwareadvice.co.uk/software/223792/blink> |
| en-IE | <https://www.softwareadvice.ie/software/223792/blink> |
| en-NZ | <https://www.softwareadvice.co.nz/software/223792/blink> |
| fr | <https://www.softwareadvice.fr/software/223792/blink> |

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